Print Design
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The goal for this project was to build a complete and recognizable brand from the ground up. Since the market was just starting, it needed a look that was appealing and made the community feel excited. The solution involved firstdesigning a cohesive brand identity that suggested fresh, local goods and a friendly atmosphere. I developed…
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RCS had an outdated logo that looked tired and didn’t work well when used on various platforms. The main challenge was to update the logo to feel similar yet refined. The solution was a complete brand update. I designed a cleaned main logo and then created a set of different versions. To make sure everyone…